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Is your company adapting to the new era of buying behavior? Read The Radical Sales Shift to find out how.

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The Radical Sales Shift - First Chapter Free

The way that business people research and make purchase decisions has changed dramatically - radically - in the last five years.

Buyers now resist talking to salespeople until they’ve completed their own research and are confident about their options.

THE RADICAL SALES SHIFT explores the changing buyer landscape and shares lessons from 20 leaders on how B2B companies can adapt their sales and marketing to be successful.  

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